Role
Research / UI / UX
Tool
Figma / Photoshop / illustrator
During my residency in the Philippines, scuba diving was a favorite pastime. However, I discovered a void: no existing app facilitated recording or sharing of diving experiences. This sparked my decision to create a dedicated diving community app.
Couldn't things be simpler?
I earned my diving license in the Philippines and frequented checked different islands.
However, when trying to consolidate my dive logs and photos, I faced a conundrum:
how could I integrate digital photos into a handwritten dive log?
Diving apps existed, yet none allowed for photo uploads while logging.
As of 2022, even seasoned divers lacked an app capable of detailed dive logging with photos and social function. The norm was manual note-taking, followed by brief digital logging, and tedious copy-pasting for sharing via social media.
Consequently, I aim to develop an app to simplify recording, sharing, and exploring for water sports enthusiasts. Here are the goals:
Make comprehensive dive log easy to read
A community where everyone can share and learn
Updated and complete dive site guidebooks
Research
Competitive Analysis
I started doing some research in order to better understand my user group and the competition. In addition to downloading a bunch of apps for use, I also check the cons and pros of different competing products through the apple store review.
DiveMate. Android only
Deepblu, the only app with social media
Dive Log. The earliest developed Dive log
Dive+
The most downloaded product so far
Check out the app's reviews, whether they are the latest or the most helpful.
Learn about the strengths and weaknesses of the competition.
Survey
To better understand divers' practices for logging and sharing their experiences, I developed a questionnaire and disseminated it via Google Form among members of various diving communities. And analyze the results of those callbacks.
From the questionnaire responses, I gleaned several insights:
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Many divers still rely on their watch's original app or opt for manual record-keeping.
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Divers are keen on sharing their experiences, just not through the existing dive apps.
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When given an app that merges DiveLog with social media, most divers show a willingness to utilize both features.
Define
Brainstorming on the eve of design
In order to formulate a clearer design goal, I used to start with Persona. This is David, a sales manager who is a diving enthusiast in his spare time. But he found that he had many inconveniences from pre-dive to post-dive. How can I help him improve these problems?
In the process of solving problems, I will also use Task Flow, establish Information architecture and other methods to make the whole process clearer.
Wireframing
In the Wireframing stage, I will also ask someone to help me do user testing, so as to know whether my design direction meets the needs of users.
Main Features
FEATURE 01
COMMUNITY
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Once entering the APP, the user can see post wall.
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There are also a few more important information tags that most divers care.
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Users attracted by this post can continue to dig into the post's dive log for dive information in the area.
FEATURE 02
GUIDEBOOK
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You can explore world famous attractions or dive sites near you
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In addition to beautiful diving photos and site introductions, you can also see what other divers say about the experience there
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Check out Dive info for statistics of dive site
FEATURE 03
DIVE LOG
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On the personal page, at a glance, you can see the number of posts made, dives logged, and followers garnered by you or any other user. Aesthetic photos and comments are neatly showcased on the post wall.
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The dive site details originate from my personal experiences, including the marine life sightings I've personally recorded.
FUN SIDE JOB
ON BOARDING
Unlike most apps that use left and right swipes. In order to let users feel the fun of the sea in the Launch Page, I designed the boarding which slides vertically. When sliding up and down, different aquatic creatures will appear, and the color of the sea will become darker as it continues to slide down.
Each page introduces the advantages of this APP and makes users feel that they are diving.
IN THIS PROJECT...
DON’T BLINDLY OFFER INFORMATION
Information is not beneficial when it is presented haphazardly. Instead, it is essential to categorize the information and feed it gradually, starting with the most critical points for the customers. As Hick's Law states, as the volume and complexity of information increase, users require more time to make decisions. To deliver an excellent user experience, design should minimize the time users spend making choices. If there are too many options and the tasks are too intricate to perform quickly, users might become impatient.
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